Requirements of a practical and customer oriented bike presentation:
- Making Use of Space Due to the ever increasing range of bikes and accessories, a lack of space is not uncommon - no matter how large the sales area. To avoid this, the available space should be used as efficiently as possible. Therefore a presentation system must be able to be adapted to every shape and size of room. Not only the floor area but also the height of the room should be used efficiently. The system can be adapted according to the showroom and not the other way round!
- Retaining Flexibility Who knows what tomorrow will bring? Whether you makes alterations, renovate or relocate, the modular connected system can be adapted without any problem. The existing components can easily be used again - nearly everything can be utilised!
- Visually Enhancing the Presentation The way the customer perceives the quality of the goods depends upon the presentation. A bicycle presentation system should remain in the background and push the goods into the spotlight. Even when space is not an issue, better presentation improves the overall impression.
- Achieving Order, Providing Access A consistent product group presentation eases orientation for the customer and the salesman. In practice this is difficult to achieve without a suitable system. A fixed place for each product group allows the customer better access and orientation. The customer should be able to look around the showroom on their own and survey the range of products.
- Enabling Fast Access A sales discussion becomes an ordeal when nearly every bike must be carafully and tediously "reparked". This means communication with the customer suffers, the sales talk is permanently interrupted and the salesman cannot concentrate on the real issue - the customer!
- Backing up the Sales Talk Frequently during the sales discussion, technical details must be compared and different models explained to the customer. This means the salesman should have both hands free in order to clarify the explanation with gestures. Experience shows that this type of explanation greatly improves communication. The customer hears sees what you are saying! Use our systems as your silent sales partner.
- Protecting from Damage A common concern is the domino-effect or paint damage due to scraping. The financial loss in one year can be substantial. A suitable presentation system should protect your bikes from such damage.
- Timeless and Elegant design A strict division between the presentation system and the interior decoration means you remain unaffected by fashion trends. From time to time the showroom needs a new look in order to appeal to customers. An efficient presentation system should always provide a neutral and flexible framework within which the decoration is unobtrusive but yet brings out the best in the surroundings.
How can a single display system be practically and efficiently implemented?
- It is generally advisable to regularly move products around within the showroom. However, most salesrooms have space restrictions that limit the positioning of large group displays such as two-level systems. Therefore, only single- and small group displays can be varied. For example, installing a platform that can only be used in a particular place in the salesroom immediately restricts the possible variations. A great deal of time and energy has to be spent creating a new image. With small group displays, the salesroom can be quickly adapted to accommodate seasonal changes and fashions.
Our name stands for quality! The highest quality that will ensure you benefit from our systems for a long time!